Avid Marketing

(978) 852-8305

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    • iCarPix Photography
    • AutoUplinkUSA Marketing
    • Contact Us
Avid Marketing

(978) 852-8305

  • Home
  • iCarPix Photography
  • AutoUplinkUSA Marketing
  • Contact Us


  

About AutoUpLinkUSA

AutoUpLinkUSA is in business to help car dealerships market and sell more vehicles online. Our technology, services and support are all designed to deliver superior inventory data and vehicle images, management and online publishing. AULUSA’s dealership customers historically have considered AULUSA as a partner in their businesses rather than "Just another vendor".Our highly respected products, in-dealership service, online marketing educational seminars and superior concern resolution help thousands of AutoUpLinkUSA dealership customers across the country drive more revenue from their inventory.Plus, our attractive, content-rich Window Sticker and compliant Buyers Guides services help dealers present attractive, accurate information about every used vehicle on the lot. 


SERVICES

Dealer Profit Center

All the functionality, interfaces and reports you need to set-up, manage, edit, customize and publish your online vehicle inventory so it compels shoppers to buy from you. Profit Center sites are secure, password protected for all dealership personnel.

  • Administration and Applications site: Simple-to-use setup screen. Edit dealer or dealer group address, contact information, business hours and directions to dealership. Dealer Profit Center includes the following applications for maximizing return on your online inventory showroom:
    • Internet Inventory Management – Friendly, visual presentation of your virtual showroom. Gives you total control over your Internet inventory listings.
    • Vehicle Edit Interface – Add, delete, modify or add specific comments to your online inventory to keep your virtual showroom presentation fresh and compelling.
    • Price Comparison Tool - Compare prices on similarly configured vehicles across the street or across the country.
    • Inventory Reports –- Print and customize complete Inventory Reports that can includes actual accounting aging, stock number, all options and features, sale price and sales cost.
    • eReport Card –- Gives dealership e-commerce managers a real-time summary of their online listings’ performance so adjustments for improving results can be made quickly.
    • Universal or Vehicle Specific Comments – Add customized universal or vehicle-specific comments in English or Spanish for publishing using our advanced Comment Generator.
    • Custom Vehicle Display Interface (custom links in English & Spanish) – Create customized links and pages to match your web graphics theme – add images, banners and other eye-stopping visuals. Includes a choice of myriads of templates including specific eBay templates.
    • Image Customization Interface – Personalize inventory images with compelling marketing text or custom dealership logos.
    • Multi-Media/Full Motion Video Interface – Create 30- to 60-second, full-motion videos with voice over, infomercials of vehicles for publication to all online sites that will accept streaming video URLs.
    • Publishing – Quickly, effortlessly publish inventory listings to all key online shopping sites visited by shoppers for new or pre-owned vehicles.
    • Training – Training of dealership personnel to utilize all management and publishing tools so their familiarity with Dealer Profit Center starts to deliver results fast!

On-Site Services

 

AutoUpLinkUSA Physical Inventory Services

For the busy dealership with no time to spare on creating compelling inventory presentations for its online as well as on-lot inventory, AutoUpLinkUSA offers its full-service Physical Inventory Services handled professionally on-site by our experienced, certified field agents.Designed to handle soup-to-nuts inventory capture, listing and publication - or individual nuts and bolts as you desire - AutoUpLinkUSA Physical Inventory Services helps you create first-rate presentations of your inventory, whether online or on your lot.You choose the service that fits your need; our field agents handle the details and the work for you:

  • Window Sticker Only: Available in English or Spanish, AutoUpLinkUSA vehicle sticker templates are pre-printed at our printer in Minneapolis on Avery-brand paper using the highest quality UV-resistant inks. Your stickers won't fade and will last until the vehicle is sold.Our field agents collect vehicle data using the industry’s largest and most robust database of OEM specific options and features. You're assured that your window sticker information will be complete and accurate for every vehicle.The details for each of your vehicles are then printed on our pre-printed window sticker templates at your dealership and installed on your vehicles. Choose from:
    • Customized standard template stickers
    • Custom designed two-to-multicolor stickers
    • OEM-Certified stickers
    • Federal and state compliant Buyers Guides using OEM Warranty matrix for balance of factory warranty coverage; state-specific warrant coverage; Certification warranty coverage; and/or dealer-specific warranty coverage, or As-Is.
  • Inventory Service with Image: Our agents collect all vehicle inventory data, options and features, including multiple high resolution digital images of each vehicle. All data and images are then uploaded to AutoUpLinkUSA's IDS (Integrated Data Stream) software for publication to the Internet, including your dealership's web sites.
  • Window Stickers with Image: A combination of all aspects of Window Stickers Only and Inventory Service with Image Services.
  • Images Only: Our agents take images only of new and/or pre-owned vehicles and upload them to AutoUpLinkUSA's IDS database for publication to the Internet, including your dealership's web sites.
  • Multiple Images: Our agents take multiple high resolution digital images images of each vehicle for publication to Internet sites that can display multiple images, such as AutoUpLinkUSA.com, AutoTrader.com, eBay Motors and more.

DMS Polling

 

AutoUpLinkUSA Integrated Data Stream™

Sophisticated Integrated Data Stream™ (IDS) software and Dealer Management System (DMS) polling for the most accurate, up-to-date online vehicle inventory details. Ensures that each piece of data used for online publishing and inventory management is correct and current.The AutoUpLinkUSA IDS™ software lets you set automatic business rules and filters for your data. Customize online listings and pricing, based on make, model, body style, sales cost, sale price, correct accounting age, mileage, stock number, status and photos.Automatically integrates your physical inventory data plus images from your DMS electronic and accounting inventory files with interactive data entered by dealership personnel.Automatic polling of your DMS inventory accounting files each night extracts information updates, modifications, additions, and deletions:

  • Vehicles sold or deleted
  • Vehicle adds and modifications
  • Pricing modifications and additions, such as cost and list prices
  • Option and feature updates
  • Seven (7) day per week extraction and updating up to Four (4) times per day.

Includes training of your personnel to properly update and enter information into your DMS to ensure vehicle data quality control. 

Digital Inventory Photography

 

High-Resolution Digital Images

Anyone can take pictures of your inventory. The challenge is producing a consistent, high quality display of your inventory, highlighting key areas of each vehicle that shoppers are interested in seeing. AutoUplinkUSA data agents are trained to take professional quality digital images in the adverse lighting conditions that occur in most dealership environments.Don't be fooled by image size - instead, focus on image resolution and quality. Some companies will try to sell you "large format" or "supersized" images. The truth is that most online classified websites and dealership website providers will only display a 640px by 480px image and will automatically “downsample” anything larger. Though AutoUpLinkUSA can send larger format images to lead providers that can accommodate them, we focus our attention on generating high quality images at high resolution. In digital photography, resolution is the measure of pixels per inch. Therefore, higher resolution images can display more detail than standard resolution images of the same size (640x480).

CUSTOM IMAGE OVERLAY

AutoUpLinkUSA can also customize any or all of your inventory images with custom designed image overlays. Add your logo, web address, contact or promotional information to your photos. Tie each of your vehicle images in with your current marketing campaign. Add the overlay image to any or all images to make your images stand out in the crowd! 

Window Labels and Buyers Guides

 

Window Labels and Buyers Guides

Simply put, there are no better or more comprehensive Window Sticker and Buyers Guides available than those from AutoUpLinkUSA. Colorful, attractive and content-rich Window Labels when promptly affixed to arriving pre-owned inventory helps dealers merchandize them fast! Our comprehensive and easy-to-understand Buyers Guides comply fully with federal and state regulations, display dealer state-specific warranty information and can be customized to include dealer-specific warranty data, as well as information pertaining to "Certified" programs, "Systems Covered" information and "Duration" statements. Both our Window Labels and Buyers Guides are available in Spanish.

WINDOW LABELS

  • Highest quality provided by Dasco Labels.
  • Pre-printed dealer-specific templates using the highest quality UV resistant inks in the industry.
  • Customized by AutoUpLinkUSA to meet any dealer's specific demands and requests.
  • Provided in two to multi-color versions to match dealer-specific and dealer group-specific colors and designs with logos, artwork and text.
  • Templates printed under controlled environments at our facilities - stickers remain bright and easy to read even under harsh conditions of the used vehicle environment.
  • Offered in hundreds of options using AutoUpLinkUSA data acquisition software - up to 50-plus options can be displayed per label, based on label format. Options categorized under "Safety" and "Comfort and Convenience" features.
  • Include a mini-CARFAX©Vehicle History Report on each window sticker. Get the most out of your CARFAX© marketing dollar by displaying the vehicle history highlights. Only favorable information will print on the window sticker.
  • Print EPA Estimated MPG Ratings on each window sticker.
  • Print QR Codes on each window sticker to help drive traffic and generate valuable leads with mobile phone marketing right on your window stickers.
  • Language-correct Spanish versions for use in conjunction with English versions, where required.
  • Only Label program available with both "Full Service" and/or dealer "Do-It-Yourself" service applications and software.

Window Label Examples

BUYERS GUIDES

  • Highest quality provided by Dasco Label.
  • Complete with federal and state compliance on all warranties available.
  • Only Buyers Guide label application with entire warranty matrix for all year, make, model, engine etc. built into software.
  • Dealer state-specific warranties such as 60 day/2500 mile or 30 day/1000 mile.
  • Customizable to include dealer-specific warranties such as 12 month/12,000 mile up to 100,000 miles and less than 8 years old.
  • Optional warranties information specific to all "Certified" programs, and include all "Systems Covered" and "Duration" information.
  • Available in complete OEM "Balance of Factory Warranty" matrix for each manufacturer. This actually lists the specific warranty by year for each vehicle. No other Buyers Guide in the industry offers such value to the consumer and to the dealer. We are also able to supply "Certified" labels for most dealers' needs to include GM Certified.
  • Fully interpreted Spanish language Buyers Guides. These are not just a non-specific Buyers Guide, but a full and legal translation of the English version for each vehicle. No one else in the industry offers this value to the dealers and the consumer.

Data Export - Publishing

 

AutoUpLinkUSA On-Line Classified Solution™ (Data Export)

Eighty percent of car shoppers research options and review inventory online before visiting a dealership in person. To capture your share of these shoppers, your inventory must be online – and presented online in a compelling presentation where these buyers shop.AutoUpLinkUSA On-Line Classified Solution™ makes it easy for you to publish your inventory data to your website and to online classified sites.

AUTOUPLINKUSA ON-LINE CLASSIFIED SOLUTION™ INCLUDES:

  • AutoUpLinkUSA exports to hundreds of onliine classified sites 7 days a week including your website.
  • Inventory displayed on 8 to 10 free classified sites
  • On-Demand Cable TV infomercial packages
  • Most complete inventory custom display pages
  • Image Customization interface
  • Text-on-Image interface
  • Dynamic VIN decoder powered by Chrome Data and AutoUpLinkUSA technology
  • Comprehensive inventory reports, tied to the dealer management system
  • Inventory web page and vehicle-specific Hit Reports
  • Daily dealer management system Polling Reports, based on information extracted from your DMS
  • Comprehensive professional training and consulting by AutoUpLinkUSA marketing directors and trainers

AutoUpLinkUSA Dealer UpLink™, our dealer do-it-yourself inventory management tool also delivers all of the above services and options. For dealerships having the staff and the time to handle online inventory collection and listing services themselves, AutoUpLinkUSA Dealer UpLink™ delivers exceptional online classified publishing results for the do-it-yourselfer. 

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